A Beyoncé Renaissance Flagship Store Has Opened On Oxford Street

Laura Reynolds
By Laura Reynolds Last edited 18 months ago

Last Updated 01 June 2023

A Beyoncé Renaissance Flagship Store Has Opened On Oxford Street
Beyonce on stage in Italy on a previous tour, wearing a gold sparkly outfit
Queen Bey is back in London this week. Image: J.ébey via creative commons

A multimedia exhibition and shop celebrating Beyoncé and her Renaissance tour has opened in London.

Queen Bey and her Beyhive have taken over Tottenham this week for the London dates on her world tour — but if you didn't manage to get tickets, head to Oxford Street instead, where the basement of clothing store Flannels X has been transformed into a celebration of all things Beyoncé.

Merch from the tour is being sold beyond the stadiums for the first time, meaning you can get your hands on 19 different Renaissance pieces, even if you weren't at the shows, including jackets, hoodies and shorts. Two of the items —  a ‘London Has A Problem’ t-shirt to commemorate the singer's London tour dates, and a ‘Cuff It’ tee in homage to the Grammy award-winning single — are exclusive to this store. Plus, there's a 50-page Renaissance World Tour art book, which fans will no doubt snap up.

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Got deeper pockets? A three-piece, limited-edition RENAISSANCE: Beyoncé with Balmain collection is available to buy. The tote bag'll set you back £160, with the t-shirt priced at £200, and the hoodie a leisurely £360. Cool, cool. If you're not willing to part with that sort of cash, you can ogle 12 pieces from the RENAISSANCE COUTURE by Beyoncé x Balmain collection which was released earlier this year, and learn more about their creation in a special exhibition.

Plus, you can step inside a 360-degree, floor-to-ceiling digital showcase of the RENAISSANCE era — which looks like it translates as Beyoncé's face, larger-than-life, projected on the walls surrounding you.

The Renaissance Flagship is at Flannels X, 161-167 Oxford Street, until Monday 5 June 2023.