Infographic: Mayoral Campaign Press Releases

Dean Nicholas
By Dean Nicholas Last edited 71 months ago
Infographic: Mayoral Campaign Press Releases

For all the overtures made toward a cleaner electoral campaign, some of the candidates haven't been able to resist laying into their political opponents, particularly through the ever-steady slog of press releases that have been testing the capacity of the Londonist inbox these past months.

The infographic above shows exactly who is attacking whom, and what the main topics of complaint are about. It also shows the percentage of each campaign's press releases that are attack-led. One thing is immediately clear: with a single negative release between them, Jenny Jones and Siobhan Benita are putting their male rivals to shame. (note: we were unable to provide data for the BNP candidate Carlos Cortiglia).

It's unlikely to help you decide whom to vote for, but it does offer further proof of how negative the election campaign has been.

Last Updated 02 May 2012

Dave H

Magnificent. And sad.

Presumably then, with Boris's significantly higher *percentage* of negative press releases, but Ken's higher overall number of attacks, does this mean that Ken has issued considerably more press releases overall?

Jonn Elledge

This is brilliant. Top work, Deano.

Jim Jepps

Great stuff. 

Interesting that Ken's actually attacked Johnson more than the other way round but the Tory team has generally been less energetic overall, which is definitely the impression I've received.

Also fascinating that everyone ignored the BNP, very different from last time.


Interesting that the order of candidates by "most negative" is also the same order they're likely to finish in...


This is excellent work. I'd love to see a similar analysis of Evening Standard stories over the campaign, but now I'm just being greedy.