Previewed on here a week ago, London's India Now season launched yesterday with a party at the London Eye and an intricate replica of the Taj Mahal floating down the Thames.
As we predicted, Shilpa Shetty did indeed haul herself to the event. We hear rumours that her agent called the Mayor's Office in a bit of a tiz and begged for her to be involved.
The season lasts through until September, and includes 1,500 events of all shapes and sizes across the capital. So, jump in - and keep an eye out for the mobile Taj turning up at a few of them. And Shilpa too, most likely.
Floating Taj image taken from Matthew Armstrong's Flickr stream