You may not think you know what Legible London wayfinding signs are — but you've almost certainly seen them.
There are now over 1,700 of these dotted around the city, and since they first were installed in 2007, they've become a near-ubiquitous part of the London street furniture.
While Legible London signs are indeed there to help you find nearby landmarks, they're also designed to inspire you to walk, rather than take a bus or tube. That's why the signs always say how long it takes to reach places on the map. (Oh, and the figure in the bright yellow band at the top is going for a stroll — nice bit of subliminal messaging).
Says Will Norman, Walking and Cycling Commissioner:
We want our city to be a world leader in creating healthy streets – where walking and cycling is an easy and obvious choice for everyone. Recent figures have once again shown the extent of the inactivity crisis across the UK. The bold ambition set out in our Transport Strategy is for people to walk 20 minutes each day, and the health benefits to Londoners achieving this would be substantial.
To mark 10 years of the wayfinding signs, three Legible London maps have been released — covering Brixton, Old Street and the North Bank.
Designed in the same style as the popular Legible London wayfinding signs, they've been produced by Transport for London (TfL) in partnership with illustrator Matt Blease, and business partnerships in the three locales.
Look out for print versions of the maps, at their corresponding tube stations.
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