This is a sponsored article on behalf of the Jewish Museum.
Discover The Revolutionary Graphic Designs Of Abram Games
Have you been to see the Abram Games exhibition at The Jewish Museum yet? If not, you now have until 18 January 2015 to do so, as the display has been extended due to popular demand.
Even if the name Abram Games doesn't ring a bell, we're sure you'll recognise his work. The artist, who was born and bred in east London's Jewish community, had many artistic achievements to his name — making his contemporaries green with envy. Amongst Games's most famous artworks are the design of the first animated BBC ident and the 1948 Olympic stamp.
Designing the 20th Century: Life and Word of Abram Games celebrates a century since the artist's birth and focuses on his successful and extensive career, which lasted over 60 years. Starting out as a freelancer for clients such as Shell and Transport for London, Games honed his talent until he was appointed Official War Poster Artist during World War II.
The designs are highly recognisable: concise and linear, expressive of his artistic motto ‘maximum meaning, minimum means’. Throughout his career, Games only ever submitted one design to his clients. If the design was rejected, he would not attempt to rework it.
Not only did he make his mark on the artistic history of World War II, Games's influence also extended into the following decades: his 1976 poster for London Zoo was recently chosen by Londoners as their second favourite historical poster featured on the walls of the London Underground.
Designing the 20th Century: Life and Work of Abram Games is on at The Jewish Museum, Raymond Burton House, Albert Street, NW1 7NB, until 18 January 2015. Tickets are £7.50 for adults and £6.50 for concessions, you can book them in advance online.
Last Updated 11 December 2014