If you have been anywhere near City Hall in the past two days there is no way to have missed the WEEE Man structure being erected. It bears a striking resemblence to what the Terminator looked like when his "human skin" melted off in the fire, but Londonist has discovered a much deeper purpose to him.
The WEEE Man is a "huge 3 tonne figure (which) stands 7 metres high and is totally composed of WEEE – from washing machines to mobile phones and electronic toys. This represents the amount of waste that a single person in the UK is likely to produce in a lifetime."
So you all may ask, Why WEEE Man? Well, according to the website,
The RSA WEEE man forms part of the RSA’s Manifesto Challenge of moving towards a zero waste society. This initiative will raise public awareness of WEEE and be a catalyst for action for consumers, retailers, designers and manufacturers to focus on successfully dealing with WEEE, including recycling, reuse, repair, refurbishment, and sustainable manufacturing.
This creative project serves to create a breathtaking and stark depiction of the individual contribution to electrical and electronic waste, the fastest growing municipal waste source in the UK.
Londonist is waiting with baited breathe to see how the public reacts. Will WEEE Man become the number one tourist attraction? Will drunk college students attempt to scale the seven metre structure? or will everyone look forward to his 28-day installation period to be over so they can throw their WEEE out without images of him coming after them in the night, consuming their WEEE and growing even larger?
Photo Courtesy of Katcha