Fatalities have been reported at a huge tower block fire in Notting Hill.
The blaze was Grenfell Tower, Latimer Road at 12.54am on Wednesday morning.
200 firefighters and 40 fire engines are reportedly on the scene, with London Fire Brigade declaring a major incident, evacuating 30 nearby flats, and placing a cordon around the area.
One source tells Londonist the smoke from the blaze is visible from Borehamwood — about 10 miles from the site in Latimer Road.
In-depth coverage available on sites including BBC News.