Big fans of The Boy Who Lived are about to be big fans of The Department Store With A Canny Marketing Team, for Hamleys on London's Regent Street has only gone and magicked up an entire floor dedicated to Harry Potter and his wizarding pals. Boasting one of the largest collections of Harry Potter merchandise in the UK, Potterheads can also enjoy toy demonstrations, photo opportunities and life-size LEGO models of favourite characters. Fair warning: you might need someone to cast a post-visit Reparo spell on your wallet...
Hamleys is located at 188-196 Regent Street, W1B 5BT.