A Penguin Parade Sculpture Trail Marches Into London This Winter

Last Updated 08 October 2024

A Penguin Parade Sculpture Trail Marches Into London This Winter

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A penguin sculpture with a red and yellow striped scarf painted around its neck and ski scene painted on its chest
A dozen of these sculptures appear around Fleet Street. Image: Daniel Graves Photography

Flipper-ing heck! A dozen penguins are taking up residence around Fleet Street this winter, for a free sculpture trail.

The Penguin Parade consists of 12 statues, each 1.6m tall and individually designed by a different artist, dotted around Chancery Lane, New Street Square, Ludgate Circus and Fleet Street. A map will be available on the website closer to the time to help you track them down... or you could just, ahem, wing it and see what you can find on a wander around the area.

A penguin painted blue with images of wildlife including an owl and a deer painted on its front
Each penguin has a unique design. Image: Daniel Graves Photography

The fetching feathered friends are a collaboration between Wild In Art (the organisation behind previous similar trails in London) and conservation charity WWF. Each penguin has its own QR code which, when scanned, reveals penguin facts narrated by children's author and comedian Olaf Falafel. There's also a chance to make a donation towards WWF's conservation work.

The Penguin Parade waddles into Fleet Street Quarter from 14 November 2024 for eight weeks. It's free to visit, though donations to WWF are appreciated.