This is a sponsored article on behalf of the LEGO Group.
This November, the LEGO® Giftmas Workshop opens its doors in London, offering you a free festive experience in the build-up to Christmas.
LEGO® fans of all ages are invited to step inside a magical gift-making factory packed with the popular bricks. Take part in a series of activities to help you create a Brick-spoke Giftmas treat for someone special (or even for yourself... we won't tell if you won't 😉).
The free immersive experience takes you through a series of zones, following the gift creation process step-by-step, from initial inspiration to adding the gift tag ready for your recipient. If there's someone on your list who's extra tricky to buy for, this is a sure-fire winner of a Christmas present.
Begin at the Expressory Engine, where a series of questions about the recipient gets the sparks of inspiration flying, resulting in a personalised LEGO build recommendation. Then head to the Brick Works, to collect LEGO bricks and get to work on building your creation.
Over at the Magical Build Belt, your masterpiece is brought to life brick by brick in the beating heart of the Giftmas Workshop. Once it's finished, head to the Giftmas Wraporium, where you can add the final flourishes at a special wrapping station, ensuring it'll look totally tempting under the Christmas tree or sticking out of a stocking.
That's the hard work done, but don't forget to swing by the Memory Maker to snap a festive photo, and pick up a surprise festive gift at the Departure Bay, adding an extra sprinkle of seasonal joy to your LEGO Giftmas Workshop experience.
If you leave feeling inspired — either for friends and family, or for adding to your own Christmas wish list — the LEGO website has plenty more treats (personally, we've got our eye on the Holiday Express Train). There are even LEGO advent calendars, if you can't wait until the big day to unwrap some brick-based joy.
The LEGO Giftmas Workshop comes to Borough Yards in London, 5-8 November 2026. It's free to visit, no booking required, on a first come first served basis. Open 10am-7pm daily (with dedicated quieter hour and accessibility-prioritised sessions 10am-11am and 6pm-7pm daily). The LEGO Giftmas Workshop also pops up in Glasgow (26-29 November) and Manchester (3-6 December).
