A field of 30,000 glowing white roses takes up residence in London again this winter — albeit in a new home
Grosvenor Square has previously been home to the Ever After Garden, an illuminated installation designed as a garden of remembrance. However, with the square currently closed for a woodland transformation, the Ever After Garden is moving to Duke Of York Square in Chelsea for 2025.
It's a charity event, raising money for The Royal Marsden Cancer Charity via donations and dedications — and offering people somewhere to pause and reflect on absent friends and family as the festive season begins.
Anyone can dedicate a rose in memory of a loved one, for a suggested minimum donation of £15 per flower.
The first Ever After Garden was installed in Grosvenor Square in winter 2019 — created in memory of production designer and art director Michael Howells by his friends, fashion creatives Anya Hindmarch, CBE and Camilla Morton — and it returned in 2021, 2022, 2023 and 2024. So far the luminescent garden has raised £1.2 million for charity.
The Ever After Garden is free to visit, but consider making a donation to The Royal Marsden Cancer Charity if you can.
The Ever After Garden is at is new location of Duke of York Square in Chelsea, Grosvenor Square in Mayfair, Thursday 13 November-Tuesday 16 December 2025. Illuminated daily 3pm-9pm. Visitors are encouraged to share images on Instagram, tagging @royalmarsden and @everaftergarden and using hashtag #EverAfterGarden.
