Soho's House of MinaLima is leaving its Greek Street home, and relocating to nearby Wardour Street.
The gallery and shop is the work of graphic design duo Miraphora Mina and Eduardo Lima — together known as MinaLima, and responsible for much of the artwork seen in the Harry Potter and Fantastic Beasts films.
From Daily Prophet newspaper covers to Marauder's Maps and packets of Bertie Bott's Every Flavour Beans, MinaLima's work played a huge role in the creation of the Wizarding World on screen.
Since House of MinaLima opened at its current Greek Street home in 2016, Harry Potter fans from all over the world have visited the colourful townhouse, with three floors of exhibition space, plus a shop. Highlights include a Marauder's Map painted on the floor, Harry Potter's Hogwarts letters spilling out of the chimney breast, and, at Christmas, stockings with the initials H, R and H (we'll let you figure that one out) hung from the fireplace.
The new House of MinaLima will act as a flagship headquarters for MinaLima, home to a design studio as well as immersive gallery and theatrical shop. Two public floors will showcase MinaLima's work, both in the Wizarding World and the brand's own Minalima Classics book series. Designs will still be available to purchase, meaning Potterheads will have a new place to visit on their Hogwarts-themed tours of the capital.
Here's a look at preparations for the new spot:
✨#HouseofMinaLima reopens on 1st September. We have moved from Greek Street. But not far! You will now find us on 157 Wardour Street - still in Soho. Just look out for our name #MinaLima! You won’t miss it!
— MinaLima (@minalima) August 24, 2020
✨ pic.twitter.com/oZtoJMVhxy
House of MinaLima is at 157 Wardour Street (right next to Hummingbird Bakery), Soho, W1F 8WQ, from 1 September 2020, open 11am-6pm, Tuesday- Saturday. Entry is free, but capacity is currently limited to 20 guests due to social distancing guidelines, so you may have to wait.
