This is a sponsored article on behalf of Beavertown.
If you've ever so much as glanced at a can of Neck Oil, you'll be familiar with the fever dream-esque aesthetic of Beavertown. This legendary brewery puts just as much graft into its unique branding as it does into crafting delicious beer (which is to say, a lot).
Now, you've got the chance to immerse yourself in all things Beavertown — at their summer pop up shop. Here you'll find clothing adorned with iconic Beavertown designs (think skulls, spaceships, ray guns, and alluring neon hues), alongside signed artworks, limited edition collabs and brand new beer. There's even the chance to a get a free tattoo!
Following on from the success of last year's pop up — which welcomed 4.5k visitors, served 600 pints and saw tattoo slots sell out in record-time — Beavertown returns to the Truman Brewery 17-30 August 2024. You'll find it at Unit 11 of this historic venue, just off Brick Lane.
Swing by and peruse Beavertown's extended summer collection, alongside pop-up-exclusive embroidered t-shirts and baby tees, the brand's core clothing range. From skull-adorned bucket hats to cotton hoodies printed with Beavertown's iconic designs, there's clobber for sunny and not-so-sunny days (because it's August and we WILL be heading to that pub/taproom garden regardless of the weather).
Speaking of seasonally-appropriate clothing, any festival goers will want to take note of Beavertown's brand new RAINKISS collab. They've teamed up with the sustainable rainwear brand to create the oh-so-stylish rain poncho. Voila:
As well as fresh threads, the pop up is also a chance to get your hands on exclusive Beavertown prints signed by Nick Dwyer (AKA, the mastermind behind Beavertown's iconic can artwork). In between all that shopping, you're invited to cool off with some brand new beer creations. We're especially intrigued by the never-before-tried Lemon Phantom-flavoured beer slushy, available only at the pop up, alongside classic brews like Neck Oil IPA, Gamma Ray APA and alcohol-free Lazer Crush IPA.
But wait, there's more! The most eager of Beavertown lovers have the chance to quite literally wear their heart on their sleeve, in the form of a free flash tattoo*, courtesy of Beavertown's resident tattoo artist James Carver-Grenside. Book your slot from 9am on 12 August, then choose from six unique designs on the day.
Sign up to Beavertown's mailing list via their website footer to be the first to know when tattoo slots* are released and keep tabs on other pop up-related news. And don't forget those dates — the pop up runs every day from 17 to 30 August (opening times vary — see here for details).
*21 lots available to book for tattoos available at select times on 17, 20, 24, 25 and 26 August.
