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You are browsing the London Marathon category

December 6, 2007

Buttery spread brand Flora, sponsor of the London Marathon, has decided that its bread is better buttered elsewhere. After a 14-year association with the event, Flora has indicated that it will give up its sponsorship following the 2009 race. A delightful investment opportunity for those of you with £12 million lying around! Promoting itself as a heart-healthy butter alternative by placing its name on the hundreds of thousands of, presumably heart-healthy, runners doggedly completing...... [continue]


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