The Art Of The Spin: V&A Talks Explore The World Of PR

Ruth Hargreaves
By Ruth Hargreaves Last edited 33 months ago
The Art Of The Spin: V&A Talks Explore The World Of PR

A series of talks at the V&A museum next month is set to go behind the “truly amazing never-before-seen, utterly thought-provoking*” veil of the PR world to decipher the art of the spin.

Dylan Jones OBE, Editor of GQ magazine, hosts the first talk

Always Print the Myth: PR and the Modern Age sees experts in designated fields - from politics to showbiz - descend on the museum for after-hours talks on the churning mill that words can often go through while on the bumpy road from behind-doors discussion to public display. All sessions will be hosted by Alan Edwards — a PR CEO with 40 years in the field, who has worked with clients such as David Bowie, The Rolling Stones, Michael Jackson and The Spice Girls.

Whether the talks will truly reveal the challenges, successes and blurred truths of the PR world, or simply act as yet another piece of propaganda, the line-up of speakers certainly come with some kudos. We hope it’s the former. Here’s the full list:

21 April - Magazines (Dylan Jones OBE, Editor of GQ magazine)
22 April - Showbiz (Dan Wootton, Head of Showbiz - The Sun)
23 April - Punk (Tony Parsons, Author and Journalist)
25 April - Politics (Tom Watson MP, Politician)
28 April - Advertising (Sir John Hegarty, ‘Advertising Giant’)
29 April - Newspapers (Sarah Sands, Editor of the Evening Standard)
30 April - Photography (Dennis Morris, Photographer)
1 May - Spin (Alastair Campbell, Politican Aide)
2 May - Art (Jeremy Deller, Turner Prize winning artist) *sold out*
5 May - Conflict (Hala Jaber, Sunday Times Foreign Correspondent)
6 May - PR (Lynne Franks, Founder of Lynne Franks PR)
7 May - Royals (Paddy Harverson, Communications Secretary to TRH The Prince of Wales)
8 May - Elections (Lord Tim Bell, Advertising & PR Executive)
9 May - Campaigning (Ken Sunshine, ‘American PR Giant’)

Tickets cost £18 per talk and include a glass of wine. Two talks take place each evening at 7-8.30pm and 8.30-10pm. Visit the website for more information and to book tickets.

*Hey, we read a lot of press releases.

Last Updated 25 March 2015

John James

It's a shame - these are all very 'glossy' PR types and will only serve to reinforce the myths and general hatred of PR as a dark art or Thick of It style spin machine. B2B PR is entirely unrepresented, for example. There's no technology, no charity / third sector.

Claire

For Royals, 6 May: Do you mean you mean HRH (not 'TRH') and the Prince of Wales (not the 'Price' of Wales)... PRs can't stop proofing even after leaving the office.

Leo Ray Leonard

Gutted the Jeremy Deller one is sold out, I bet that'll be a cracker