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08 December 2013 | Free & Cheap | By: Rachel Holdsworth

Watch This Chocolate Coin Factory In Action

Watch This Chocolate Coin Factory In Action

W+K Christmas Window 2013 from Wieden + Kennedy London on Vimeo.

£1 may be expensive for a chocolate coin, but what if you got to watch that chocolate coin being 'made'? That's the idea behind this installation at advertising agency Wieden+Kennedy London's offices in Hanbury Street, Shoreditch. Pop a pound coin in the slot and watch the machinery, created by sculptor Ben Hughes and artist Joshua T Howell, go through the steps to make your treat. And at the end, you can eat the results.

All proceeds from the Chocolate Coin Factory go towards a new playground for Millfields Community School in East London.

The installation runs until 6 January from 9am to 8pm, 7 days a week.

Rachel Holdsworth

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Well its cute, but i dont think u can actually see the maschine making anything. After entering the coin maschine can start to move but who knows what is realy happening inside. The coins are already made.