The official launch of Pride House London last week confirmed it will set up residence on Clapham Common for 17 days during the Olympics and Paralympics.
The house will "promote diversity and inclusion on a global scale", raise awareness of homophobia in sport and celebrate the global LGBT community and achievements of out athletes.
It is likely that Pride House will be one of the biggest Olympic Houses, perhaps second only to the Dutch 'Heineken House' at Ally Pally. It will be the first Pride House to set up during the summer Games — the first appeared at Vancouver's winter Games in 2010.
The programme of activities for Pride House will encompass live music and entertainment, an art exhibition by LGBT artists, sporting demonstrations, athlete appearances and big screens on which to watch Olympic action. There will also be a 'health lounge' where people can drop-in and obtain advice and information and access services and a 'tourism lounge' about LGBT friendly holiday destinations around the world.
The organisers are also building a bank of impressive people to be ambassadors, including campaigners, out athletes and celebrities —- one of which, Stephen Fry, said:
Pride House is a symbol of how London remains one of the most truly cosmopolitan and accepting cities in the world
Pride House will also help spread Olympic excitement across south west London. Although the tennis will be played at Wimbledon, the area lacks an official 'live site' and as yet has no other Olympic Houses to party in.
Register now to receive email updates about the Pride House programme.
