25 May 2017 | 11.4 °C

What Does £3.9 Million Smell Like? Winemaker Insures Nose With Lloyd’s Of London

By Londonist Last edited 110 months ago
What Does £3.9 Million Smell Like? Winemaker Insures Nose With Lloyd’s Of London
corks_nose.jpg

Sure, the economy is crumbling around us, a third of Northern Rock employees are facing redundancy, and Beatrice McCartney only has a £35,000 allowance, but it’s comforting to know that some people can still splurge…on the future of their nostrils.

Ilja Gort, Dutch winemaker and producer of Bordeaux-based Tulipe Wines has insured his nose with Lloyd’s of London. Lloyd’s is the leader in writing insurance policies that specialise in people and their parts: Gort’s nose now holds company with Fred Astaire’s legs and Keith Richard’s hands. Gort maintains that he can distinguish between millions of different scents and his nose is essential in ensuring the quality of the wine he produces.

The 47-year old, whose policy forbids him from participating in winter sports, boxing, and fire breathing (?!) has gone the extra mile. He told a reporter "I've stopped nose-picking.” We sort of admire his Dionysian devotion, however deranged it may be.

By Kira Hesser

Image courtesy of Ores2K's Flickrstream.

Last Updated 19 March 2008